LitiGate:
AI-Powered Litigation Platform
BRAND IDENTITY | LITIGATE 2020
Visual design and brand identity for Litigate
Scope:
Visual Concept
Illustration
Animation
UI Design
Client:
Litigate.ai
What is Litigate?
LitiGate automates repetitive tasks and reveals untapped information from your case so your team can deliver faster services, at less cost and with improved accuracy.
Logo
Original Layout
Logo
Stacked Logo
Colors
Product Colors
Colors
Secondary colors
Typography
Primary Font
Typography
Secondary Font
Visual Concept
LitiGate's visual representation
is based on the idea that
The whole is greater than
the sum of its parts.
Similar to Litigate's platform, the visual language is built on relationships between the different parts, creating a rich world that cannot exist without all the parts together.
Illustrations and animations
The visual concept combines basic overlapping shapes and playful color palette. This complex use of color and shape gives the brand a smart and intelligent feel, alongside a fun, modern and forward vibe.
For features and services, the usage of a line based illustration allows a more reserved representation of elements, whereas using the vibrant shapes and quirky characters is used for marketing purposes.
How LitiGate Works
Iconography
Platform Graphics
Marketing Design
